Promising comfort seldom provides enduring motivation

In a 2 minute live audio clip Donald Jessep talks to Wayne, a client about why offering greater comfort in the form of a payrise, bonus or commission scheme doesn't provide enduring sales motivation unless a leader also believes in the team member, cares about their future and expects them to continually step up and gain greater clarity for them selves.

Donald talks about Viktor Frankl and what ithis story means in the modern business context.

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